SEO Local is a form of search engine optimization which focuses on increasing your site’s rankings in local search results, to attract more customers and expand your business.
No matter if your business provides physical or mobile services, customers are searching for local businesses near them. In order to maximize revenue and expand customer reach, optimizing for local search is vitally important.
Keyword research
Keyword research is one of the key aspects of local SEO. By identifying relevant terms that reflect people’s search intent, keyword research allows businesses to create content that resonates with potential customers while improving their chances of ranking higher on SERPs.