Local search engine optimization (SEO) helps businesses increase their presence locally. It’s an effective and proven strategy for drawing in new customers.
Local search is an increasingly popular trend that allows people to locate products or services within their immediate geographic region online. Such searches often use localized keywords, such as “near me” or “business + city.”
Keyword Research
Keyword research is one of the key elements of Local Search Engine Optimization. It allows businesses to determine what keywords to focus on to drive traffic and sales growth.