Introduction
Believe it or not, 93% of online experiences start with a search engine, such as Google. This highlights the undeniable opportunity for business growth by capitalizing on Search Engine Optimization (SEO). In 2024, this digital strategy is more crucial than ever if you want to maintain a leading online presence.
Throughout this guide, we’ll dive into the business case for SEO, explore the core components of modern SEO, guide you through practical implementation steps, and troubleshoot common pitfalls. Learners will discover how to measure their success and understand the value SEO brings to their business, in terms of customer acquisition and boosted website traffic.