Search engine optimization or SEO is an important part of internet marketing. SEO deals with all aspects of internet marketing including but not limited to: creating relevant content, title/header tags, meta tags, content coding and other important techniques. Search engine optimization aims at improving the quantity and quality of site visitors to a particular website or a webpage from search engines like Google, Bing and Yahoo. SEO targets direct traffic as opposed to paid traffic or organic traffic. This means that all efforts are directed towards improving search engine rankings and visibility.
SEO Local is an internet marketing technique that helps businesses gain a higher ranking in the organic search results of major search engines such as Google and Yahoo. Organic search engine optimization (SEO) is similar to local SEO in that it also is a method affecting the rankings of a site or a page in the unpaid results of a search engine called the organic search results, often called “free” or “unpaid results” on search engines like Google. Unlike with local SEO, organic search results are determined by the traffic ranking of websites as determined by the search engine, rather than the amount of direct traffic or direct views. Organic search results are also called “no-follow” and “nofollow” links.